VEJA · WILD RUBBER FROM THE AMAZON
Veja works with a cooperative of 40 Seringueiros families (rubber tappers) located in Acre states, Brazil, in the heart of the Amazonian rainforest. The Amazon is the only place in the world where rubber trees grow in the wild. Veja buys rubber from the rubber tappers at a premium price. This fair payment allows them to live decently from rubber tapping, reducing the financial appeal of land clearance.